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Mesogio > advertising

Infographics and the obvious gap

Companies using Infographics are seldom found in the mainstream business environment today. Particularly those European brands that communicate the traditional way but that have ignored the shift in consumer concentration times for audio, visual or textual. Watch this space as mesogio will be teaming up with talent from all over the world in the coming […]

Guardian reporting EU commits racist foul in video

The European commission has been forced to withdraw a high-budget video promoting the EU amid accusations that it depicts other cultures in a racist manner. A row broke out after the enlargement directorate of the European commission, which is responsible for the expansion of the EU, released a video clip that was designed to appeal […]

using timelines in videos

Plenty of companies, NGOs and public institutions use video for their web activities nowadays. Some don’t do it too well.  These entities believe that putting together a melange of all their successes into a 5 minute video, that potential clients and partners will immediately run to their screen, save the word file they were just […]