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Mesogio > 2012

Infographics and the obvious gap

Companies using Infographics are seldom found in the mainstream business environment today. Particularly those European brands that communicate the traditional way but that have ignored the shift in consumer concentration times for audio, visual or textual. Watch this space as mesogio will be teaming up with talent from all over the world in the coming […]

method writing

I recently put my head around the similarities between method acting (theatre or cinema) and writing or moviemaking for audiences. When we cast our minds back to Robert De Niro playing Jake La Motta in his oscar winning performance in Raging Bull – or even Daniel Day Lewis’ psychotic character in Gangs of New York […]

Guardian reporting EU commits racist foul in video

The European commission has been forced to withdraw a high-budget video promoting the EU amid accusations that it depicts other cultures in a racist manner. A row broke out after the enlargement directorate of the European commission, which is responsible for the expansion of the EU, released a video clip that was designed to appeal […]

Better journalism

The Carnegie Plan is intended to act as a contribution to the debate, and to provide the basis for further thought and discussion. Heres a link to an overvier of the plan…

mesogio’ve moved!

It’s really that cold huh?! I am in our living room sitting amidst a sea of boxes..most of which are still full. we said that we would unpack this weekend but I don’t see how that will happen. We need to go to Ikea later and by a desk and chair for myself and I […]

The Tweeting Dutchman/woman!

Semiocast has just released global rankings on the usage and popularity of twitter. Our Dutch friends have just managed to edge past the Japanese by a sneaky, extra 3% and now occupy Her Majesty’s top spot! Spain comes in at 3rd place while France and Germany are below Brazil, Turkey and Argentina. Here’s a snapshot […]

using timelines in videos

Plenty of companies, NGOs and public institutions use video for their web activities nowadays. Some don’t do it too well.  These entities believe that putting together a melange of all their successes into a 5 minute video, that potential clients and partners will immediately run to their screen, save the word file they were just […]